At the end of last year, Bandcamp announced that it'd be launching a subscription service which would allow artists to set a subscription fee for fans, helping audiences to support artists in a more sustainable way than most crowdfunding solutions – often set up for the sake of just one release.

It has now happened.

"Your biggest fans just want everything you make. They don’t want to risk missing a release because your announcement drowned in their social media fire hose or got buried under a truckload of spam, and they don’t want the hassle of going through a transaction every time you put out something new," says Bandcamp, writing in response to possible questions people may have.

"Subscriptions are not only more convenient for those fans, they also create predictable revenue for you," they add. "We want Bandcamp to be an important part of how any artist develops a sustainable career, and we think subscriptions can be a big part of that."

What about Bandcamp's cut, in monetary terms? Well, they'll get 15% of whatever the artist sets as their subscription fee, plus a payment processing fee of 2.9% + 30¢ – if the artist makes $5,000 or more in a year, the share drops to 10%; subscriber-exclusive merchandise is always 10%.

You can learn more about it by going to Bandcamp's new Subscriptions page, or watching the instructional video below.