I'm more surprised that this hasn't already happened than I am that it's happening at all: Beyoncé has started her own clothing line. Specifically it's a streetwear range that's been designed, we suppose, by Beyoncé herself. It's not as if she's just starting out, however: there's husband Jay Z, whose experience with his brand Rocawear will surely help, as will her mother Tina Knowles, who notably designed some Destiny's Child outfits.

Oh, and the biggest help of all: she's launching it with Topshop owner Sir Philip Green; his clothing conglomerate Arcadia Group will be manufacturing the line. Rather than setting out afresh with a whole new save file, this is more of a New Game+ for B. Nevertheless, it will doubtless capture imaginations, cause a stir, make money, and clothe her fans when it launches in Spring 2016.