While Bon Iver are busy supporting their latest album 22, A Million with a new tour, they've also announced another new project. It comes in the form of a new gender equity campaign which they're calling 2 A Million, in order to promote awareness and "person-to-person connection in an effort to end gender inequality, domestic violence, and sexual abuse."

The band is teaming up with local nonprofits in each city along their tour in order to put the campaign to work.