Following on from JUCE's interactive video at the end of last year, and another one from TOPS in January, to name just a couple of recent examples, Jack White dives into the world of videos-with-a-difference.

His interactive offering is a video for 'That Black Lace Licorice' or rather, three videos. If you head on over to the aptly titled jackwhiteIII.com you'll see the animated video load up right away – this one plays by default. But you're given some control: press and hold '3' and you'll see the live action video featuring Jack White himself; do the same with 'B' and you'll be entertained by "headbang version" which just features people headbanging in slow-motion.

So, treat yourself to this Jack White video in triplicate and watch below!