With punchy dancehall rhythms, here is what is now the soundtrack to a strange, futuristic makeup ad, here is 'Vernaculo' by producer collective Future Brown. Made up of a trio of producers, Fatima Al Qadiri, Nguzunguzu and J-Cush, here they sculpt a furious dancefloor-destined track, something to bounce to, with rhymes and lines almost spokenly sung – like a chant – by Maluca, a singer/rapper from Domincan Republic, who ends by saying a little bit of Japanese.

Pérez Art Museum Miami, where this was premiered, said the video appropriates "the advertising language of global beauty brands like L'Oreal and Revlon, 'Vernaculo' is an exercise in capitalist surrealism." Exactly that.

Because of "privacy settings" I can't share the video, but you can go watch it here.

And on a related note… Check out our guide to Fatima Al Qadiri.