Chanel unveiled their Autumn/Winter '14 collection in one of the least likely places ever: a supermarket. However, models weren't traipsing down the aisles of your local Aldi. Oh no. They had their very own Chanel superstore opened in the Grande Palais, Paris, complete with plastic trolleys and bottled 'L'Eau de Chanel'.

Fashion's love of mimicking the mundane has been around forever, but here's a round up of some of the wackiest walks that have ever graced fashion week.


Chanel Supermarket- A/W '14 Ready-To-Wear Collection

You might think there'd be a strict dress code when it came to shopping in the chicest of supermarkets. But model shoppers such as Cara Delevingne didn't seem fazed as they stalked the aisles carrying shopping baskets complete with the traditional Chanel chain. Leather, metallic, and glitter leggings featured heavily complete with crop tops and trainers. Oversized tweed coats in a variety of candy-cane colours continued the relaxed sports-luxe approach of the collection.

  • Karl & Cara decide that there are better deals at Tesco

Alexander McQueen Hologram- A/W '06 Ready-To-Wear Collection

The late Alexander McQueen once said, "Fashion should be a form of escapism, and not a form of imprisonment". Perhaps this is why the McQueen shows have always been so memorable. The runway took a turn for the ghoulish in 2006 as fashionistas from around the globe gathered in darkness to witness Kate Moss, as a glimmering hologram, used for the first time to close the show.

With what could only be described as "Highland Punk", McQueen teamed fitted silhouettes, abundant in feminine ruffles, with tough tartan patterns and feathered headpieces. Overall the show combined perfectly the pomp and circumstance of a royal court with the "give a shit" attitude of punk fashion.

  • Kate Moss does her best impression of the ghost of Christmas past

Vivienne Westwood 'Planet Gaia' - S/S '10 Ready-To-Wear Collection

What initially seems haphazard and random at a Westwood show often holds a much more precise and explicit message. Such was the 'DIY' aesthetic of her Planet Gaia show. Inspired by the self-regulating planet, fashion became the vehicle by which Westwood used to get her environmental message across.

Mohawks that resembled flames added essential punk to the collection while models wore a variety of relaxed shapes and silhouettes, continuing with Vivienne's 'dressing-up box' idea that we can graffiti our own t-shirts- just as she emblazoned her designs with environmental slogans.


Chanel Aeroplane- S/S '12 Couture Collection

Karl Lagerfeld really took the 'runway' brief literally in his 2011/12 SS Couture show as onlookers sat in an 'Air Chanel' cabin mock-up. Leg room was limited as the catwalk took up most of the 'cabin' but the show was given that extra smidge of authenticity when guests were guided to illuminated seats and could see clouds through the transparent roof.

Although the heels 'Air Chanel trolly dollies' were required to wear were a little taller than those of Easy Jet, models walked the gangway in simple silhouettes and dropped waistlines. Lagerfeld poked fun by swapping the gaudy polyester uniforms commonly found on aeroplanes for outfits that cost more than a round the world trip.

  • Ladies and gentlemen, your exits are here, here and here...

Dior Military Parade- A/W '06 Couture Collection

Cleopatra fought Joan of Arc and made a scary gladiator queen in John Galliano's Renaissance-inspired 2006 show. Models encased in armour-like corsets marched down the catwalk as the colours changed from black, to gold, to blood red. This is fashion at its least practical and comfortable.

Make-up was replaced by war paint and statement headpieces were encrusted with jewels and feathers, not amiss on a Roman centurion.