Apple has once again taken over the world's tech news feed as the iPhone 5C and iPhone 5S go on worldwide sale today.

In what appears to be a strange development, with no accounting for taste, the "champagne" model of the 5S seems to be dominating sales, with some customers having to wait until October to get their hands on their new phone.

Whatever happens, we should know by Monday just how well sales have gone as Apple traditionally release sales figures after the first weekend.

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