Kodak officially returned yesterday with restructured business plans after its spell in bankruptcy.

The brand will now focus on packaging, graphic communications and functional printing, but will still deal with some celluloid stock, after developing two new archival film stocks last year.

Of the world's theatre's 75% have now converted to digital. The other quarter may not want to change their format when studios stop paying part of the conversion cost. This scheme, the Virtual Print Free Arrangement, means debt exhibitors are unwilling to invest in new projectors. Kodak are hoping this will be a good market for them, especially in Latin America and Eastern Europe as they have markets for film prints because of the cost of conversion.

"We're viable again, so I'm hopeful the studios will take another look at film and archiving," Andrew Evenski, president of the Entertainment & Commercial Film division, told Variety.

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