Deep Deep Water are a new foursome from London that will be releasing their debut single 'Freedom' this week - but you can hear it here first. The band, comprising Talia Cohen, Frankie Bowmaker, Bernard Steen and Jimmy Sheals, have caught the ear of tastemaker and labelhead Alexander Waldron of Greco-Roman (Joe Goddard, Disclosure) on his new label Aphrodite.

It's immediately apparent in both Deep Deep Water's sonics and politics why he would want to be linked with this rising act, as they pair cushioned synths with steely lyricism about inequality. They're not shy to hide their true feelings in either their songs or their thoughts, and they introduce 'Freedom' by saying:

“People are feeling impotent in a society ruled by the 1%. We accept our fate as the press carefully controls the information that we receive, through campaigns led by hate and fear. The song is told from the perspective of the younger generations that feel as though their autonomy is being systematically taken away, and are powerless to change or stop this process. The relaxed feel of the instrumentation mirrors the smoke screen we are presented by the press; real news is being brushed under the carpet, and we are fed cheap distractions in the form of celebrity obsession, and consumerism.”

It's clear Deep Deep Water have carved out each element of 'Freedom' with care, accentuating each other in a way that curates a feeling of peaceful tension. There is a slow rising determination to overcome in the lyricism of 'Freedom', perfectly accented by the pop nous that makes us detest the injustices in the world - but rather than get angry about them, we want to do something constructive.

'Freedom' is officially released tomorrow, and more is surely soon to follow from Deep Deep Water, so make sure to follow them on Facebook and Instagram.