It seems Rick Ross is being dealt a serious lesson in karma this week, as Reebok have dropped him from their books.

If you haven't been following the news, Ross' guest verse on Rocko's 'U.O.E.N.O' features the line: "Put Molly all in her champagne, she ain’t even know it/ I took her home and I enjoyed that, she ain’t even know it," which is pretty awful right? Guess what? He hasn't even apologised for it yet, apart from this tweet (which he elaborated on here):

Yesterday it was confirmed that his verse on the track would be replaced by Wiz Khalifa, and today Reebok have confirmed that he's been dropped following UltraViolet's campaign for them to do so.

"Reebok holds our partners to a high standard, and we expect them to live up to the values of our brand. Unfortunately, Rick Ross has failed to do so…While we do not believe that Rick Ross condones sexual assault, we are very disappointed he has yet to display an understanding of the seriousness of this issue or an appropriate level of remorse."