Supermarket giant Sainsbury's have announced details of their new music download service. Following in the footsteps of their rivals Tesco the company will start offering single tracks from 89p each with full chart albums costing £6.99. There will also be special weekly offers on certain albums priced at £4.99. While the prices remain competitive with the likes of Tesco, HMV and of course iTunes you can also earn money saving Nectar points from your purchases.

Sainsbury's insist they have made the site as easy to use as possible, as Music Manager for the company Peter Selby describes "'Downloading Made Easy' is central to our music offering and we have ensured that the process is as simple as possible for all our customers, who can be safe in the knowledge that all their favourite music will be available at the touch of a button." You can get your first download for free until this Sunday to see for yourselves how easy it is so head to sainsburysentertainment.co.uk for more details and instructions to get your free track.

*The service isn't called iTuna.