On her latest track, Maxine Ashley flows melodically over a beat combining elements of trap, pop and electronic, and she does so in a way that's unabashed and relenting.

The song's inspiration comes from Ashley's love of her grandmother's culinary skills, particularly when it comes to lobster. It's a pretty warming video as it appears to focus on her Bronx background and the familial and friendship ties that are of importance to her.

Having recently signed to Pharrell Williams' i Am Other label, Ashley has begun to make a name for herself after working with the likes of Alicia Keys, Keyshia Cole and K'naan. It's clear that Maxine Ashley's brand of R&B has a way of charming anyone.