Sweden isn't exactly short on great pop stars but Nadia Nair feels like the pop star the world needs.

Her brilliantly choreographed album Beautiful Poetry is a mish-mesh of genres; a melting pot, if you will, of her varied background and influences. Born in Gothenburg, but now based in Stockholm, Nair's background also includes Malaysian and Indian heritage from her mother that trickle through to her musical outpourings, from the frantically energetic 'Blow' to the delicately decadent final track 'Something, Something, Something'. But throughout, there's a striking '90s influence that weaves everything together to add a sense of cohesiveness, which seems rather bizarre on an album that individually probably sounds rather distant and far-fetched.

After a series of frantic phone calls, WhatsApp messages and emails, I meet Nadia in trendy east London ahead of a studio session she's scheduled in on the other side of town. The previous night, she performed a few meters down in one of her first live performances in the capital in support of the album and a day or two later, she's heading back home to Sweden. Nadia is in full DIY mode, making the most use of her limited time here.Just before talking, she's still sending messages back and forth with the most recent being a message to her producer she's meeting later in the hopes that she can push back their agreed time. With so much on her plate, you'd expect her to be going a little bit crazy but Nadia seems to relish in it. She's calm, she's cool and very much in control, which as I later found out is a big part of her ethos.

Let's talk about the album. How did it all come together? What are the themes behind it?

I started writing it after a long period of writer's block. I wrote it without a plan in mind and one song just came after the other. I started singing a lot of stuff a capella in my home and I took it to my friend's studio, I just sang and we played around with my idea and one song just came after the other. It was a two-year process. I wasn't sure what I wanted to do with this collection of songs and everyone kept telling me "Oh, the album is dead, just release singles and EPs, nobody wants albums anymore" so of course, I had to release an album to piss these people off! [Laughs] For me, I've always grown up on albums and I'm a really nostalgic person, very inspired by the '90s and the music I listened to in the '90s. It felt strange to me to do an EP so I wanted to do a proper album. I wanted a big collection. I wanted it to feel like a collection of poems. It's called Beautiful Poetry; that's how I started writing, I was writing poetry and I placed the songs in the order that I wrote them. So 'Something, Something, Something' which is the single, it's actually the last on the album because it was the last song I wrote.

I think what's most interesting about your singles thus far is that each one has been different from the last one; there's obviously a connection but it's not one that's so obvious when you listen to them individually. Was this intentional?

I think that's the reason why I wrote [the record] without a plan. I wanted to build around my voice. I love building and making songs out of harmonies and I never know where it's going to go. I can write a whole song with just my voice and I'll never know which road it's going to take production wise so I think that's why many of my songs sound different. Also, a lot of artists that I listen to, that I like, that I admire. I love Madonna, I love Rihanna, I love Erykah Badu... I know that there's something in common with all these artists, the thread is the voice and the music fits the voice and adapts.

Sweden has such a strong musical legacy. Does your hometown have any influence on the type of music that you make?

Sweden has a huge impact. I think everyone in Sweden as a kid has a chance to go to music school there because it's free. You're very much encouraged to make music, play instruments and sing at school so I think that plays a part. I got into the band scene at a very young age back in Gothenburg, my hometown, and it's known for having a lot of bands, and even though I live in Stockholm now, they'll know many started in Gothenburg. Stockholm has a lot of bands too but Gothenburg is kind of known for the band scene. Stockholm is the place where you complete things - that's where all the publishing companies are, all the labels so I do get why people move there. I'd say getting into the band scene in Gothenburg influenced my music a lot, it's made me appreciate making music organically so I try to keep it organic. I like to jam so I'd say it's definitely influenced me.

Getting into the band scene at an early age, were you ever in a band?

I was in a band when I was younger, in my teens [Laughs]. I think I was in two bands actually. The first band I was in was a funk band. I love funk music.

You're releasing Beautiful Poetry independently which means you can do everything your way and on your terms. Did you have those conversations with labels? How were they for you?

I did have a lot of meetings with labels and publishers and I felt like it was the same old thing. I'm a bit of a control freak and I have to let that go. I kind of panic but I have to let go of control. I felt like there was so much about "What can we change about you?" and I didn't enjoy that - that's not how I like to work. I'm very impatient and with my own music, I just want to get it out and I can be very spontaneous. I felt like starting my own label was probably the best idea, I wanted to know more about the music business, it's important for artists to know that side of things so that you know what you're signing; what you want out of it, what you want to sign away, what you want to keep and how the money moves, I think it's really interesting to know.

How did you come up with the name of your label? What's the inspiration behind Naboobia Records?

Naboobia... well after the band thing, I got into music production and started my solo thing and my artist name at the time was Naboobia. I was with a friend and we were listening to an Erykah Badu song and she said something that sounded similar to Naboobia and my friend was like "Naboobia, baby!" and we were like "That's so cool!" So I took it as my artist name for a while but I was doing a whole different thing then. I was still getting to know who I was musically and as an artist. I wanted to keep it to cherish that memory.

Do you have any intentions to sign artists to Naboobia later down the line?

That's an interesting question. Someone else asked me that the other day for the first time because it hadn't popped into my head before. Not at the moment, I would say but it's definitely something I'd be interested in the future when I know more. I feel like I'm still in school, I'm still learning. I'd wanted to be more learned before I take on other artists.

I've seen lots of different descriptions of your music and your sound but how would you personally describe your sound?

I'm getting better at this [Laughs]. I have a hard time placing it into one specific genre and that might sound cliché but I really do. I really have no idea what it is. I can't compare it to anything ether but it is a Potpourri of everything that I like. I'd say it has a lot of soul, a lot of blues, a lot of electronic elements in it, it has a heaviness in the bass that comes from my '90s inspirations I think. Lyrically, I'm very influences by neo-soul, hip-hop and spoken word. I try to incorporate a lot of my heritage into my music; Malaysian, Indian and Swedish. I always end up with a mantra or tabla or Indian samples in my music, I like playing around with them. I think as you get older you get closer and closer to your heritage.

When and why did you start producing?

I started experimenting with music production after the band. I was tired of being in a band and I wanted to do everything myself. That's control freak Nadia showing up again! [Laughs]. I think I got into it around 19 or 20... definitely in my 20's. I played the violin as well so I would use very minimalistic productions and experiment with my violin and my vocals a lot so it as very basic. Nowadays I like being the co-producer, being a part of the production but having someone sit at the wheel while I throw out my ideas. That way I can still have creative control over the production.

Was the frustration of not having someone who can produce what you can hear part of your decision to start producing for yourself?

That's it, exactly! The hardest part is having it in your head, getting it out and getting someone else to understand it. Sometimes it just helps to have the discipline to just master the craft a little bit; you don't even have to be a genius, you can just master the basics, you'll be surprised how much easier it is get your ideas out. But I think the most important thing also is having people listen to you. To be honest, as a female musician, I noticed - and I know a lot of my other female musician friends noticed - that it feels like you have to say things ten times more than males to be taken seriously. It's something I noticed growing up, being in different musical situations. Nowadays, I choose to work with people who are very good listeners as well because I like listening to other people's ideas too so I demand the same respect back.

Very often, because you're a woman and you have a lot of will and you're strong minded, you immediately get labelled with this 'bitch' stamp but if you're a male and you come in, you know what you want, they're immediately called a "boss". That's something I've battled with for years but now I've surrounded myself with people who understand me; we communicate in a very spiritual, healthy level.

As a woman in the music business, I can honestly say you do feel treated differently. It is a male dominated business for sure but I think my only way of tackling is to not think of myself as a female "this" or a female "that", I treat myself as equal and I see us all as equals. That's how I go into this. That's my mind-set when I got into meetings, when I'm in the studio etc. But I do want to encourage more girls to get involved.

Now that the album is out, what else are you hoping to achieve this year? What are your other goals and aspirations for 2016?

Definitely performing more, I would like to come to the UK more... I want to expand my audience more too. My mission on an international level has always been to tie people together because that's how I was brought up; my home was like a meeting point for people of different cultures to meet, host dinners and... just to bring people together. My home has always been centred around food - my mother is an amazing cook, she makes amazing Indian and Malaysian food. I have my Swedish heritage too so I've always been around lots of different cultures and I've never felt different, at least not until people started to point it out, growing up in an all-Swedish neighbourhood, I did encounter racism. I decided not to let anyone put me in a box and that's how I like to treat other people, that's how I like to treat my music and my art. There's so much hurt and misery happening in the world today, I just want to be a light and I want my music to be a meeting place for people of all backgrounds. That's my mission for this year, to bring people together. Priorities change; I could be like "Oh, I want a Grammy" but music is what heals people and we're at a time where people need healing, people need to feel some purpose. I set one goal at a time. I'm very spontaneous but if I can achieve that then I've definitely achieved something great.

What would you like your musical legacy to be? What would you like to be remembered for?

As a girl who crushed all boxes, stayed true to her art and herself; brought people passion; brought people together. I also want to be remembered as a great performer, absolutely.

Nadia's album Beautiful Poetry is available now on iTunes and all good digital platforms via Naboobia Records.