Ticketmaster is introducing a brand new format that will allow customers to exchange purchased tickets with other fans for no fee.

The concept, which will be introduced in the US first, will be implemented by the company in an attempt to stop the fraud and rampant ticket touting that has plagued customers for years. 'Ticket Transfer', as the company will refer to it, will be a digitized system that will even allow for physical tickets to be exchanged via barcodes.

The exact date for the introduction has yet to be announced.