Ticketmaster has landed its first major integration with Facebook, and will soon begin to sell its concert and sports tickets directly on Facebook in the next few weeks. "By putting the ability to buy tickets directly within Facebook we hope that we’re going to provide a more seamless purchase experience and sell more tickets," Ticketmaster's VP and general manager of distributed commerce, Dan Armstrong told Buzzfeed.

The Ticketmaster integration will begin its roll out to a limited group of users initially, before the feature expands over the next while.