With a history that spans many bands and solo releases, Rob Crow, co-founder of Pinback, has crafted songs that delve into countless musical influences and genres. In his follow up to 2007’s Living Well, Crow delivers another slice of eclectic sounds and musical variance. Each track on He Thinks He’s People is unmistakably Crow though, delicate and measured, and full of his soft vocals matched against his concise instrumental backings.

He Thinks He’s People is a brisk album, no track coming in over four minutes, and is filled with melodious albeit brief pop music. Crow is an artist who knows precisely what he wants to output in his music and wastes no effort in drawing out his tracks, each packing measured punches through their sharp lyrics and even sharper beats. For those unfamiliar with such productions it may not be quite what you are expecting, nothing drawn out or overly weighty, but this songsmith offers a fantastic lesson for many other indie artists in how to craft music with impact without taking any detours along the way.

Each track on He Thinks He’s People is concise and catchy, although perhaps not all memorable. Thankfully they're all packed with enough sharpness and rhythmic prowess to bring He Thinks He’s People above your run of the mill paint by numbers indie offerings. 'Locking Seth Putman In Hot Topic' is a prime example of the kind of hook and chorus this album really relishes in exhibiting, with the standout 'So Way' cementing Crow’s ability to fill such a small space with such a big impact. Crow manages to turn each song into a master class in intricacy, weaving detail into relatively short tracks, with acoustic offerings ‘This Thread’ and ‘Purpose’ really bringing that intricacy to focus.

The tracks on He Thinks He’s People bring to mind the lighter offerings of fellow indie rockers Built To Spill, Crow demonstrating a far greater sense of artistry and ability than most of his indie contemporaries, and that is where this album creates it’s worth. It shows the enviable abilities of a journeyman musician who can craft pop tracks and weave them into an album that packs a relative punch in spite of each track feeling more like a sprint than a musical marathon.